31.03.25 | Latest innovations

Novonesis launches an unmatched protease portfolio for swift and efficient stain removal

Novonesis introduces detergent product innovation that offers superior cleaning performance to consumers, while providing increased flexibility and ease for detergent producers.

Progress product launch

COPENHAGEN, Denmark – March 31, 2025. Today, Novonesis expands its product portfolio for liquid laundry detergents with the launch of two unmatched protein stain removal solutions: Progress® Beyond and Progress® Go. These two new proteases are designed for todays and future wash conditions, aligned with consumer needs, delivering efficient stain removal across washing temperatures and formulations.

Eliminating everyday stains is a fundamental expectation of any laundry detergent, yet 48% of consumers desire better stain removal than what is currently delivered*. As quick wash cycles are becoming increasingly popular, 54% of consumers report that stubborn stains remain after these rapid washes*. Also, consumers are increasingly prioritizing lowering their laundering environmental footprint, seeking to protect our planet while preserving their favorite garments. As a result, more are washing in cold temperatures*.

By leveraging our market-leading protein engineering capabilities, Novonesis has developed a protease portfolio that addresses consumer needs for improved cleaning performance, even in cold wash cycles and across a broad range of washing conditions. 

“At Novonesis, we are proud to deliver cutting-edge innovations that make a real difference for both people and the planet. We set out to engineer inherently stable proteases that can be applied across all detergent formulations, even in challenging conditions. Despite protease being the longest existing enzymatic stain-removal ingredient, our state-of-the art protein engineering brings – and will continue to bring - significant new benefits to this essential cleaning ingredient,”  

says Lone Dybdal Nilsson, Vice President, Applied Research, Household Care & Industrial Biosolutions.

Novonesis’ biosolutions provide detergent producers with easily integrable proteases that can be utilized across a broad range of cleaning formulations, without sacrificing performance and stability. Notably, Progress® Beyond and Progress® Go deliver a market-leading performance, stability, and mildness towards companion enzymes without the need for a protease inhibitor. This ensures compatibility with market relevant labels and certifications. 

With the launch of Progress® Beyond and Progress® Go, Novonesis further solidifies its position as the leading supplier of enzymes for the detergent industry, setting the standard for protein engineering at scale. Having innovated every enzyme category withing the Household Care industry, Novonesis demonstrates its leadership with a robust pipeline, aligned with market and consumer trends, and the application expertise to implement the innovative biosolutions.

*Novonesis Laundry Consumer Study 2025, using Conjointly (US, UK, GER, BR, MX, TR, NRA, CN, JP, VM, CHIL); Global N= 8537

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